Staples International Catalogs

Collateral

Staples International Catalogs: Production Design

The Brief

Through its world-class retail, online and delivery capabilities, Staples offers perhaps the widest assortment of office products available, in categories such as technology, facilities and breakroom, furniture, safety, and medical, as well as Copy & Print and Staples® EasyTechsm services. Staples has been making it easy for businesses for 27 years with thousands of associates worldwide. Headquartered outside of Boston, Staples operates throughout North and South America, Europe, Asia, Australia and New Zealand.

Staples HQ needed designers to help with updating their international catalogs by flowing in copy and images into preset page layouts. Deadlines were tight and needed to be adhered to. A keen eye for detail and visual appeal were essential.

What We Did

For six weeks, I traveled to Staples HQ and worked in InDesign CS6 to lay out catalogs for the Netherlands, Germany, the UK, Belgium, Luxembourg, and Sweden. Paying careful attention to detail was of the utmost importance, especially when working with foreign languages. All deadlines were met, and I was happy more than once to put in extra time to help the head of the department out when it came to “crunch time.”